Penfolds Magill Estate wins international wine tourism award


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By Andrew Spence

The home of Australia’s most famous wine, Penfolds Grange, has won a major international wine tourism award.

Penfolds Magill Estate is celebrating a Best of Wine Tourism Award in the Wine Tourism Services category. The award was announced at a gala dinner in Chile as part of the Great Wine Capitals Annual General Meeting.

The Magill Estate winery and cellar door is the original home of Penfolds and dates back to 1844. It is also the home of Penfolds Grange, Australia’s most celebrated wine.

Photo: Penfolds Magill Estate

Raise a glass! Photo: Penfolds Magill Estate

A recent upgrade of the Penfolds Magill Estate Cellar Door, restaurant and kitchen included specifically designed spaces to allow visitors to engage, explore and discover the quality and history of the Penfolds brand.

Penfolds Chief Winemaker and Great Wine Capitals Global Ambassador Peter Gago said the Magill Estate site gave Penfolds the opportunity to engage with and educate wine enthusiasts about its wine via exclusive cellar door and dining experiences, tours and tastings.

“Any visitor to Penfolds Magill Estate – whether local, interstate or international – absorbs the most from our quality wine experiences,” he says.

“They’re real, they’re memorable, they are unique.

“Both Penfolds history and contemporary pursuits are extensive and we will continue to tell our wine story to thousands of visitors each year.

“As a Great Wine Capital of the World, we are best placed here in South Australia to celebrate and showcase our wine, educate, and promote food and tourism.”

Where the award-winning magic happens. Photo: Penfolds Magill Estate

Where the award-winning magic happens. Photo: Penfolds Magill Estate

Surrounded by 18 wine regions including McLaren Vale and Barossa Valley, Adelaide became a Great Wine Capital last year, joining Bilbao / Rioja (Spain), Bordeaux (France), Cape Town / Cape Winelands (South Africa), Mainz / Rheinhessen (Germany), Mendoza (Argentina), Porto (Portugal), San Francisco / Napa Valley (USA) and Valparaìso / Casablanca Valley (Chile) as a member of the global network.

The upgraded Magill Estate cellar door and restaurant, which regularly features in the list of Australia’s top eateries, opened in 2015.

The winery, which is one of the few single vineyards in the world located within city boundaries, now offers greater accessibility to visitors, whether local or from further afield.

South Australia is responsible for about 50 per cent of Australia’s annual production, with more than 200 cellar doors within an hour’s drive of the city centre of Adelaide.

The state’s Agriculture, Food and Fisheries Minister Leon Bignell says being a member of the Great Wine Capitals Global Network has provided a great opportunity to showcase South Australian wines on a global stage.

“Penfolds Magill Estate is an outstanding example of what people can expect when travelling to South Australia, and with 80 per cent of the country’s premium wine produced here, they’re sure to enjoy the experience.”

Top image: Penfolds Magill Estate

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